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About the course
This Bachelor of Business majoring in Public Relations develops skills to plan and deliver strategic communication for organisations and communities. You study public relations practice alongside broader business foundations and can complement the major with a second area such as advertising or marketing. Delivery is available on campus at Gardens Point and online. This is an undergraduate business qualification focused on public relations. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.
Career outcome
Graduates may work in public relations and corporate communication roles across business, government, agencies and not-for-profits. Typical work includes media relations, publicity, stakeholder and community engagement, internal communication and change communication, and marketing communications. Professional links and accreditation support networking and industry awareness. This is a bachelor-level pathway into public relations and communication careers in business contexts. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.
Living Costs in Brisbane**
Restaurant (Meal, Inexpensive Restaurant) A$ 17 - 23 |
Rent per Month (1 bedroom in City Centre) A$ 1,467 - 1,940 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,073 - 1,419 |
Transportation (Daily) A$ 7 - 8 |
Utilities per Month (Electricity, Mobile & Internet) A$ 237 - 314 |
Average Salary***
