Register
Login
About the course
This Bachelor of Business major in Advertising develops core business capability alongside specialist knowledge of advertising strategy, consumers, media channels and marketing communication. You’ll learn from staff with industry experience and benefit from strong links to the advertising and communications sector, including guest lecturers and industry engagement. The major is designed to be paired with a second area of study such as Marketing, Integrated Marketing Communication or Public Relations in a bachelor-level business qualification focused on advertising.
Career outcome
Graduates can pursue roles in advertising and marketing communications across agencies, media organisations and in-house corporate or government teams. Typical pathways include advertising account management, campaign planning, brand and communications support, consumer insights and audience analytics, and media/channel coordination. The major also supports professional engagement with key Australian advertising and communications industry bodies, preparing you for bachelor-level careers in business and advertising.
Living Costs in Brisbane**
Restaurant (Meal, Inexpensive Restaurant) A$ 17 - 23 |
Rent per Month (1 bedroom in City Centre) A$ 1,467 - 1,940 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,073 - 1,419 |
Transportation (Daily) A$ 7 - 8 |
Utilities per Month (Electricity, Mobile & Internet) A$ 237 - 314 |
Average Salary***
