Bachelor of Business (Advertising) (last intake 2025) (BS05)

关于课程

This Bachelor of Business major in Advertising develops core business capability alongside specialist knowledge of advertising strategy, consumers, media channels and marketing communication. You’ll learn from staff with industry experience and benefit from strong links to the advertising and communications sector, including guest lecturers and industry engagement. The major is designed to be paired with a second area of study such as Marketing, Integrated Marketing Communication or Public Relations in a bachelor-level business qualification focused on advertising.

职业成果

Graduates can pursue roles in advertising and marketing communications across agencies, media organisations and in-house corporate or government teams. Typical pathways include advertising account management, campaign planning, brand and communications support, consumer insights and audience analytics, and media/channel coordination. The major also supports professional engagement with key Australian advertising and communications industry bodies, preparing you for bachelor-level careers in business and advertising.

布里斯班的生活成本**

餐厅 （膳食，便宜的餐厅） A$ 17 - 23	每月租金 （市中心一间卧室） A$ 1,467 - 1,940	每月租金 （中心外有一间卧室） A$ 1,073 - 1,419
运输 （日常的） A$ 7 - 8	每月公用事业费用 （电力、移动和互联网） A$ 237 - 314

平均工资***

*Source: QS World University Subjects Rankings (2026)

**来源：numbeo.com

***Source: PayScale.com (2026)