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About the course
Marketing is the process of creating, communicating, delivering and exchanging offerings that have value for customers. This course is designed for those whose passion is to think and act as professional marketers and possess the know-how for making successful marketing decisions. Marketing studies are combined with a general business education to ensure that you have a broad perspective of business from which to enter and progress your marketing career. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.
Career outcome
These course outcomes are aligned with the Australian Qualifications Framework level 7 and Monash Graduate Attributes.Upon successful completion of this course it is expected that students will:1. be critical and creative scholars who produce: innovative solutions to problemsapply research skills to business challengescommunicate effectively and perceptively 2. be responsible and effective global citizens who: engage in an internationalised worldexhibit cross-cultural competencedemonstrate ethical values 3.
Living Costs in Melbourne**
Restaurant (Meal, Inexpensive Restaurant) A$ 15 - 20 |
Rent per Month (1 bedroom in City Centre) A$ 1,583 - 2,094 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,207 - 1,596 |
Transportation (Daily) A$ 7 - 9 |
Utilities per Month (Electricity, Mobile & Internet) A$ 240 - 318 |
Average Salary***
