Bachelor of Business (Honours) in International Business and Marketing

About the course

Focuses on international markets, marketing strategy, and global business operations, supported by practical business learning. The Bachelor of Business (Honours) in International Business and Marketing (Bachelor Degree / Honours Degree) curriculum develops core academic skills, critical thinking, and discipline-specific foundations needed for progression into higher-level university study.

Career outcome

Graduates can pursue roles in international marketing, export sales, brand management, and business development. Graduates can progress to further degree pathways and entry-level opportunities connected to Business & Commerce, including roles that value analytical thinking, communication, and digital competency. With continued study or professional development, students can move into more specialized positions across industry, public services, and emerging innovation sectors.

Living Costs in Subang Jaya**

Restaurant (Meal, Inexpensive Restaurant) RM 9 - 12	Rent per Month (1 bedroom in City Centre) RM 1,304 - 1,725	Rent per Month (1 bedroom Outside of Centre) RM 696 - 920
Transportation (Daily) RM 5 - 8	Utilities per Month (Electricity, Mobile & Internet) RM 318 - 421

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)