Bachelor of Business (Honours) in Entrepreneurship and Marketing

About the course

An honours business degree blending entrepreneurship with marketing, focusing on opportunity identification, business development, and marketing strategy execution. The Bachelor of Business (Honours) in Entrepreneurship and Marketing (Bachelor Degree / Honours Degree) curriculum develops core academic skills, critical thinking, and discipline-specific foundations needed for progression into higher-level university study.

Career outcome

Graduates may pursue roles in marketing, business development, and startup operations. It also supports launching a small business or working in innovation teams. Graduates can progress to further degree pathways and entry-level opportunities connected to Business & Commerce, including roles that value analytical thinking, communication, and digital competency.

Living Costs in Putra Nilai**

Restaurant (Meal, Inexpensive Restaurant) 0 - 0	Rent per Month (1 bedroom in City Centre) 0 - 0	Rent per Month (1 bedroom Outside of Centre) 0 - 0
Transportation (Daily) 0 - 0	Utilities per Month (Electricity, Mobile & Internet) 0 - 0

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)