Bachelor of Arts (Honours) in Business Management with a specialism in AI & Business Analytics

About the course

Blends business management with data-driven decision-making using AI and analytics concepts. Emphasises using insights to improve operations, marketing and strategic performance. The Bachelor of Arts (Honours) in Business Management with a specialism in AI & Business Analytics (Bachelor Degree / Honours Degree) curriculum develops core academic skills, critical thinking, and discipline-specific foundations needed for progression into higher-level university study.

Career outcome

Suitable for business analyst and analytics support roles across industries. Graduates may work in reporting, insights and operations analytics teams supporting evidence-based decisions.

Living Costs in Kuala Lumpur**

Restaurant (Meal, Inexpensive Restaurant) RM 10 - 14	Rent per Month (1 bedroom in City Centre) RM 1,876 - 2,481	Rent per Month (1 bedroom Outside of Centre) RM 1,086 - 1,436
Transportation (Daily) RM 5 - 6	Utilities per Month (Electricity, Mobile & Internet) RM 294 - 388

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)