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About the course
This specialisation introduces advertising design through research and exploration of creative strategies applied to real advertising briefs across a range of media. You will critique existing campaigns by examining branding, imagery, art direction and copywriting, then develop solutions in a digital environment using industry-standard design tools. The specialisation builds core skills in typographic form and function for undergraduate design-focused study. The programme develops communication knowledge and skills aligned with its qualification level and industry expectations.
Career outcome
This specialisation supports pathways into creative roles that contribute to advertising and brand communication. Skills in campaign analysis, creative strategy and digital design production can be applied in agencies or in-house marketing and communication teams. Graduates may pursue work assisting with advertising concepts, visual design for campaigns, branding collateral and content development across print and digital media as part of an undergraduate design-oriented degree. Preparing graduates for communication-related roles and further study pathways matched to the programme level.
Living Costs in Perth**
Restaurant (Meal, Inexpensive Restaurant) A$ 17 - 23 |
Rent per Month (1 bedroom in City Centre) A$ 1,255 - 1,660 |
Rent per Month (1 bedroom Outside of Centre) A$ 866 - 1,146 |
Transportation (Daily) A$ 6 - 8 |
Utilities per Month (Electricity, Mobile & Internet) A$ 243 - 321 |
Average Salary***
