Master of Public Relations and Advertising

About the course

The Master of Public Relations and Advertising at UNSW Sydney builds advanced capability in strategic communication, brand storytelling and integrated campaigns. You’ll develop skills in planning, creative execution, research and evaluation, with a strong focus on contemporary media environments and stakeholder management. The degree is designed for graduates seeking specialist communication expertise and professional practice in PR and advertising at master’s level.

Career outcome

Graduates can pursue careers across public relations, advertising and broader corporate communication roles. Typical pathways include PR and communications specialist, account executive/manager, media and stakeholder relations adviser, brand and campaign strategist, content and digital communications manager, and corporate affairs roles in agencies, government, NGOs and in-house teams. This prepares you for professional practice in media and communication at master’s level.

Living Costs in Sydney**

Restaurant (Meal, Inexpensive Restaurant) A$ 17 - 22	Rent per Month (1 bedroom in City Centre) A$ 2,207 - 2,918	Rent per Month (1 bedroom Outside of Centre) A$ 1,599 - 2,115
Transportation (Daily) A$ 9 - 10	Utilities per Month (Electricity, Mobile & Internet) A$ 219 - 290

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)