Master of Marketing (International Business)

About the course

The Master of Marketing (International Business) develops advanced marketing capability with a focus on operating across global markets. You’ll build skills in strategic marketing planning, consumer and market insight, and positioning brands in international contexts, alongside business knowledge for cross-border trade and growth. Designed for graduates seeking specialist marketing expertise, this master’s coursework degree supports progression into global marketing and international business roles.

Career outcome

Graduates can pursue marketing careers in organisations operating across international markets, including brand and product management, digital and content marketing, market research and insights, and marketing strategy. The international business focus supports roles involving global market entry, export and trade-related marketing, and managing multicultural customer segments. This master’s coursework qualification can lead to senior marketing and international business opportunities in the public or private sector.

Living Costs in Melbourne**

Restaurant (Meal, Inexpensive Restaurant) A$ 15 - 20	Rent per Month (1 bedroom in City Centre) A$ 1,583 - 2,094	Rent per Month (1 bedroom Outside of Centre) A$ 1,207 - 1,596
Transportation (Daily) A$ 7 - 9	Utilities per Month (Electricity, Mobile & Internet) A$ 240 - 318

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)