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About the course
The Master of Marketing (Human Resource Management) at Swinburne builds advanced marketing capability alongside specialist knowledge of people and workplace practice. You’ll develop skills to analyse markets, shape brand and customer strategy, and apply HRM perspectives to organisational performance. Designed for professional development, the course supports practical, industry-relevant learning and prepares you for leadership in marketing and people-focused business functions at master’s level.
Career outcome
Graduates can pursue roles that combine marketing expertise with human resource management insight across private, public and not-for-profit sectors. Typical pathways include marketing manager, brand or digital marketing specialist, market research analyst, customer experience roles, and people-and-culture or HR-related positions where marketing and workforce strategy intersect. This master’s qualification supports progression into specialist and leadership roles in business and commerce.
Living Costs in Melbourne**
Restaurant (Meal, Inexpensive Restaurant) A$ 15 - 20 |
Rent per Month (1 bedroom in City Centre) A$ 1,583 - 2,094 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,207 - 1,596 |
Transportation (Daily) A$ 7 - 9 |
Utilities per Month (Electricity, Mobile & Internet) A$ 240 - 318 |
Average Salary***
