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About the course
The Master of Marketing Communications prepares students for careers at the intersection of marketing and communication, combining disciplinary knowledge with interdisciplinary practice for a rapidly evolving digital industry. The course develops practical capabilities across content marketing, advertising, public relations and strategic communications, with learning informed by industry experts. It is co-taught by the Graduate School of Humanities and Social Sciences and Melbourne Business School, and includes options such as an internship or capstone experience.
What you might learn
Students learn to analyse and respond to emerging technologies and their impact on modern marketing and communications practice. The course aims to build professional skills in strategic planning and leadership, cross-cultural communication, and industry-ready communication skills such as report writing and budget management. Graduates develop adaptive, reflective practice to address opportunities across Australia, the Asia-Pacific region and global markets.
Career outcome
Graduates are prepared for roles across marketing and communications functions in corporate, agency, government and not-for-profit sectors. Potential career paths include content marketing, advertising, public relations, and strategic communications roles where digital and cross-channel expertise is required. The internship or capstone options support work-integrated learning and help students transition into professional practice.
Entry requirements
IELTS 6.5 with no band less than 6.0
Living Costs in Melbourne**
Restaurant (Meal, Inexpensive Restaurant) A$ 15 - 20 |
Rent per Month (1 bedroom in City Centre) A$ 1,583 - 2,094 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,207 - 1,596 |
Transportation (Daily) A$ 7 - 9 |
Utilities per Month (Electricity, Mobile & Internet) A$ 240 - 318 |
Average Salary***
