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About the course
The Master of Marketing and Digital Strategy is a contemporary, practical program focused on digital transformation and data-driven decision-making in marketing. You’ll build capabilities in analysing markets and customers, identifying opportunities, and designing socially responsible strategies with an entrepreneurial mindset. Study online, on campus at Newcastle City, or blend both to suit your schedule in this Master coursework marketing degree. The programme builds executive-level capability in strategy, finance, operations, and organisational leadership for global business environments.
Career outcome
Graduates can pursue marketing roles across industries, applying advanced skills in strategic planning, market analysis, and managing brand and communications initiatives. Career paths commonly include marketing coordinator, market research officer, media analyst, marketing manager, and brand manager, with opportunities spanning digital marketing, sustainability and social marketing, communications, and analytics-focused roles in this Master coursework marketing and digital strategy field.
Living Costs in Newcastle**
Restaurant (Meal, Inexpensive Restaurant) A$ 22 - 29 |
Rent per Month (1 bedroom in City Centre) A$ 1,199 - 1,586 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,079 - 1,427 |
Transportation (Daily) A$ 7 - 8 |
Utilities per Month (Electricity, Mobile & Internet) A$ 267 - 353 |
Average Salary***
