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About the course
This combined Master of Business Analytics and Master of Marketing builds advanced capability to use data to solve marketing and customer challenges. You’ll develop skills in managing and analysing data, building dashboards, and applying analytics to evaluate performance, anticipate trends and choose effective actions. The program emphasises hands-on use of industry-standard tools to translate complex information into insights that guide strategy in diverse markets in a Master coursework business discipline.
Career outcome
Graduates can pursue roles that combine analytics and marketing across a range of industries. Potential careers include business analyst, data analyst, business intelligence analyst, market research analyst, digital marketer and social media manager, as well as advertising and communications roles such as copywriter, media relations officer and public relations manager. The degree supports careers focused on using data-driven insights to improve customer outcomes and measurable marketing impact in a Master coursework business discipline.
Living Costs in Wollongong**
Restaurant (Meal, Inexpensive Restaurant) A$ 16 - 21 |
Rent per Month (1 bedroom in City Centre) A$ 1,452 - 1,921 |
Rent per Month (1 bedroom Outside of Centre) A$ 1,188 - 1,572 |
Transportation (Daily) A$ 6 - 7 |
Utilities per Month (Electricity, Mobile & Internet) A$ 242 - 320 |
Average Salary***
