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About the course
The Graduate Certificate in Digital Marketing at The University of Western Australia provides a focused introduction to contemporary marketing in digital channels. You’ll build practical capability in planning and evaluating online campaigns, using customer and market insights, and understanding how digital platforms support brand and business objectives. The course suits professionals seeking an upskilling pathway in marketing. This is a Graduate Certificate in Business & Commerce.
Career outcome
Graduates can pursue roles supporting digital marketing and customer acquisition across organisations and agencies. Career directions may include digital marketing coordinator, marketing officer, social media or content specialist, email/CRM assistant, campaign support, and digital communications roles. Skills are relevant across industries such as retail, services, technology, not-for-profits and government. This is a Graduate Certificate qualification in Business & Commerce. Preparing graduates for senior management, consulting, entrepreneurship, and organisational leadership roles.
Living Costs in Perth**
Restaurant (Meal, Inexpensive Restaurant) A$ 17 - 23 |
Rent per Month (1 bedroom in City Centre) A$ 1,255 - 1,660 |
Rent per Month (1 bedroom Outside of Centre) A$ 866 - 1,146 |
Transportation (Daily) A$ 6 - 8 |
Utilities per Month (Electricity, Mobile & Internet) A$ 243 - 321 |
Average Salary***
