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About the course
This Certificate IV builds foundational marketing and communication skills for entry-level work in a fast-paced industry. You’ll learn practical techniques in digital marketing, social media, consumer behaviour research and creating professional presentations, while developing networking and communication capability. The course is delivered on campus with simulated workplace activities and can provide a pathway to the Diploma of Business in marketing and communications at Certificate IV level.
Career outcome
Graduates can pursue entry-level roles supporting marketing and communication activities across businesses and agencies. Typical opportunities include assisting with campaigns, preparing promotional content, supporting market research and coordinating social media and basic digital content. Common job titles include Marketing Assistant, Social Media Officer and Market Research Specialist, with pathways into advertising, public relations, promotions and media. This supports progression in marketing and communications at Certificate IV level.
Average Salary***
