Bachelor of Communication (Business)

About the course

Bond’s Bachelor of Communication (Business) blends creative communication with marketing and consumer behaviour to build strategic, critical thinking skills for corporate, government and not-for-profit contexts. You study strategic communication and marketing across written, oral and digital channels including social and traditional media. The program includes a marketing major and flexible electives or an additional major in related communication fields. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

Career outcome

Graduates can pursue roles that combine communication and marketing across a range of sectors. Typical opportunities include marketing and social media roles, communications officer positions, public relations and strategic communication roles, campaign and promotional design work, content and copywriting, and digital communication roles supporting online publications and media channels. Career pathways align with a Bachelor-level qualification in media, communication and marketing. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.

Living Costs in Gold Coast**

Restaurant (Meal, Inexpensive Restaurant) A$ 22 - 29	Rent per Month (1 bedroom in City Centre) A$ 1,564 - 2,068	Rent per Month (1 bedroom Outside of Centre) A$ 1,096 - 1,449
Transportation (Daily) A$ 3 - 9	Utilities per Month (Electricity, Mobile & Internet) A$ 234 - 310

Average Salary***

*Source: QS World University Subjects Rankings (2026)

**Source: numbeo.com

***Source: PayScale.com (2026)