Bachelor of Business (Honours) (Strategic Advertising and Public Relations)

Về khóa học

This honours year builds advanced analytical, theoretical and empirical skills for high-achieving business graduates in strategic advertising and public relations. You’ll consolidate and extend prior study, working closely with an academic supervisor to integrate practical and conceptual knowledge. A key feature is completing a substantial independent research thesis, demonstrating rigour, motivation and commitment in this honours-level business discipline. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

Kết quả nghề nghiệp

Graduates are prepared for specialist roles across advertising, public relations and strategic communications, combining research capability with industry-focused insight. Career paths may include account executive, brand consultant, copywriter, creative director, digital marketing specialist, media adviser/planner, internal communications specialist, press secretary, publicist, or stakeholder engagement manager. This honours qualification strengthens employability and pathways in business and communication-focused industries.

Chi phí sinh hoạt ở Brisbane**

Nhà hàng (Bữa ăn, nhà hàng bình dân) A$ 17 - 23	Tiền thuê mỗi tháng (1 phòng ngủ ở trung tâm thành phố) A$ 1.467 - 1.940	Tiền thuê mỗi tháng (1 phòng ngủ ngoài trung tâm) A$ 1.073 - 1.419
Giao thông công cộng (Hằng ngày) A$ 7 - 8	Tiện ích mỗi tháng (Điện, Di động & Internet) A$ 237 - 314

Lương trung bình***

*Source: QS World University Subjects Rankings (2026)

**Nguồn:numeo.com

***Source: PayScale.com (2026)