Master of Business (Integrated Marketing Communication) (BS11)

关于课程

This Master of Business majoring in Integrated Marketing Communication develops advanced capabilities in marketing communication strategy across advertising, public relations, consumer behaviour and digital channels. You’ll build skills in insights, analytics, content and stakeholder-focused communication, with study options at Gardens Point or online and a structured progression through foundation, discipline and complementary studies. This is a masters-level business qualification focused on integrated marketing communication.

职业成果

Graduates can pursue roles supporting brand and communication strategy across agencies, corporate and government environments. Typical pathways include integrated marketing communications specialist, digital marketing strategist, marketing analyst, public relations adviser, content or campaign manager, and stakeholder communications roles. The major supports careers that combine advertising, PR and digital strategy in contemporary organisations. This is a masters-level pathway for business careers in integrated marketing communication.

布里斯班的生活成本**

餐厅 （膳食，便宜的餐厅） A$ 17 - 23	每月租金 （市中心一间卧室） A$ 1,467 - 1,940	每月租金 （中心外有一间卧室） A$ 1,073 - 1,419
运输 （日常的） A$ 7 - 8	每月公用事业费用 （电力、移动和互联网） A$ 237 - 314

平均工资***

*Source: QS World University Subjects Rankings (2026)

**来源：numbeo.com

***Source: PayScale.com (2026)