Bachelor of Business (Marketing) (MGB106.1)

关于课程

This Bachelor of Business (Marketing) builds a strong foundation in core business principles with a focus on contemporary marketing practice. You’ll develop skills to understand customers, markets and brand performance, and learn to plan and evaluate marketing activities in a digital and data-informed environment. Delivery is available online with study supported through UC’s Canberra Business School at AQF Level 7. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

职业成果

Graduates are prepared for roles supporting marketing strategy and execution across private, public and not-for-profit organisations. Career pathways may include marketing assistant/coordinator, digital marketing or social media roles, brand and communications support, customer insights or market research assistant positions, and entry-level business development work. This Bachelor degree provides a marketing-focused business qualification at undergraduate level. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.

堪培拉的生活成本**

餐厅 （膳食，便宜的餐厅） A$ 17 - 23	每月租金 （市中心一间卧室） A$ 1,584 - 2,095	每月租金 （中心外有一间卧室） A$ 1,253 - 1,657
运输 （日常的） A$ 4 - 10	每月公用事业费用 （电力、移动和互联网） A$ 264 - 348

平均工资***

*Source: QS World University Subjects Rankings (2026)

**来源：numbeo.com

***Source: PayScale.com (2026)