Bachelor of Business (Honours) (Marketing)

关于课程

QUT’s Bachelor of Business (Honours) (Marketing) is a one-year research-focused program for high-achieving graduates who want to deepen their marketing expertise. You’ll study contemporary marketing issues, build advanced analytical and empirical skills, and work closely with an academic supervisor. The course integrates coursework with a substantial thesis, demonstrating your ability to undertake rigorous independent research in marketing at honours level. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

职业成果

Graduates are prepared for advanced marketing roles that value strong analytical and research capability, and for pathways into further research study. You can apply honours-level training in market and consumer analysis, evidence-based decision making and strategy development in government, consulting, agencies and corporate marketing teams. Typical roles include marketing officer or marketing manager, supported by the credibility of an honours qualification in business marketing. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.

布里斯班的生活成本**

餐厅 （膳食，便宜的餐厅） A$ 17 - 23	每月租金 （市中心一间卧室） A$ 1,467 - 1,940	每月租金 （中心外有一间卧室） A$ 1,073 - 1,419
运输 （日常的） A$ 7 - 8	每月公用事业费用 （电力、移动和互联网） A$ 237 - 314

平均工资***

*Source: QS World University Subjects Rankings (2026)

**来源：numbeo.com

***Source: PayScale.com (2026)