Diploma in Public Relations

关于课程

This Diploma in Public Relations focuses on effective communication management and how public relations supports corporate communication and reputation management. It covers public relations techniques and principles, and reflects how PR is evolving alongside changes in the media landscape. Students also gain industry exposure through BERJAYA UC's connections with the Berjaya Group of Companies.

你可能学到什么

Students develop practical and theoretical capability in managing communication with internal and external stakeholders across organisations. The programme aims to build strong analytical and decision-making abilities alongside effective verbal and written communication skills. Learning is supported by qualified lecturers from the PR industry and includes activities such as field trips and an intensive internship component.

职业成果

Graduates can pursue roles in corporate communications, PR agencies, and public affairs functions across a wide range of industries. Potential career paths include managing media relations, planning communication strategies, and supporting crisis communication activities for organisations. Roles mentioned include Public Affairs Specialist, PR Consultant, Agency Director, and Strategic Communications Manager.

Entry requirements

SPM / O-Levels / UEC or equivalent with a minimum of 3 credits, including English. Applicants who possess other qualifications will be considered on a case-by-case basis.

吉隆坡的生活成本**

餐厅 （膳食，便宜的餐厅） RM 10 - 14	每月租金 （市中心一间卧室） RM 1,876 - 2,481	每月租金 （中心外有一间卧室） RM 1,086 - 1,436
运输 （日常的） RM 5 - 6	每月公用事业费用 （电力、移动和互联网） RM 294 - 388

平均工资***

*Source: QS World University Subjects Rankings (2026)

**来源：numbeo.com

***Source: PayScale.com (2026)