Social Media and Digital Marketing

Về khóa học

This undergraduate specialisation builds practical knowledge of social media and digital marketing in a rapidly changing online environment. You’ll learn how digital platforms shape customer behaviour and how marketing applies across business and other fields. It is designed to complement a range of degrees and can add a strong digital dimension to non-business study areas. This is an undergraduate specialisation in business and marketing. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

Kết quả nghề nghiệp

This specialisation can support careers where organisations need to grow audiences and manage digital channels. Graduates may pursue roles such as digital marketing officer/manager, brand coordinator, social media manager, or fundraising and events coordinator. It is relevant across advertising and marketing, retail and wholesale, manufacturing, leisure and tourism, education, and other service industries. This is an undergraduate specialisation aligned to business and marketing careers. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.

Chi phí sinh hoạt ở Perth**

Nhà hàng (Bữa ăn, nhà hàng bình dân) A$ 17 - 23	Tiền thuê mỗi tháng (1 phòng ngủ ở trung tâm thành phố) A$ 1.255 - 1.660	Tiền thuê mỗi tháng (1 phòng ngủ ngoài trung tâm) A$ 866 - 1.146
Giao thông công cộng (Hằng ngày) A$ 6 - 8	Tiện ích mỗi tháng (Điện, Di động & Internet) A$ 243 - 321

Lương trung bình***

*Source: QS World University Subjects Rankings (2026)

**Nguồn:numeo.com

***Source: PayScale.com (2026)