Bachelor of Communication and Media (Marketing Communication and Advertising)

Về khóa học

This major within UOW’s Bachelor of Communication and Media develops skills in persuasive communication, advertising and marketing strategy, and creating content for contemporary media channels. You’ll explore how audiences, brands and campaigns work across digital and traditional platforms while building practical industry-relevant capabilities. The degree supports a broad foundation for undergraduate study in media and communication. The programme introduces business strategy, finance, marketing, and leadership foundations for commercial organisations.

Kết quả nghề nghiệp

Graduates may work in advertising, marketing and media roles such as account executive, advertising or brand manager, campaign manager, copywriter, art or creative director, digital marketing officer, media buyer, and media sales manager. The program supports careers across agencies, corporate communications teams, media organisations and creative industries. This provides bachelor-level preparation for professional practice in marketing communication and advertising. Preparing graduates for business analyst, management trainee, marketing, and operations entry-level roles.

Yêu cầu đầu vào

ATAR-SR 70 (or IBAS 26.25).

Chi phí sinh hoạt ở Wollongong**

Nhà hàng (Bữa ăn, nhà hàng bình dân) A$ 16 - 21	Tiền thuê mỗi tháng (1 phòng ngủ ở trung tâm thành phố) A$ 1.452 - 1.921	Tiền thuê mỗi tháng (1 phòng ngủ ngoài trung tâm) A$ 1.188 - 1.572
Giao thông công cộng (Hằng ngày) A$ 6 - 7	Tiện ích mỗi tháng (Điện, Di động & Internet) A$ 242 - 320

Lương trung bình***

*Source: QS World University Subjects Rankings (2026)

**Nguồn:numeo.com

***Source: PayScale.com (2026)