Bachelor of Arts (Honours) in Marketing Management

Về khóa học

Covers branding, consumer behaviour, market research and marketing strategy. Builds skills to plan and execute campaigns across channels with a focus on customer value. The Bachelor of Arts (Honours) in Marketing Management (Bachelor Degree / Honours Degree) curriculum develops core academic skills, critical thinking, and discipline-specific foundations needed for progression into higher-level university study.

Kết quả nghề nghiệp

Prepares for marketing executive and coordinator roles in agencies and in-house teams. Graduates may work in brand support, market research assistance, or campaign operations. Graduates can progress to further degree pathways and entry-level opportunities connected to Business & Commerce, including roles that value analytical thinking, communication, and digital competency.

Chi phí sinh hoạt ở Kuala Lumpur**

Nhà hàng (Bữa ăn, nhà hàng bình dân) 10 - 14 RM	Tiền thuê mỗi tháng (1 phòng ngủ ở trung tâm thành phố) 1.876 RM - 2.481 RM	Tiền thuê mỗi tháng (1 phòng ngủ ngoài trung tâm) 1.086 RM - 1.436 RM
Giao thông công cộng (Hằng ngày) 5 - 6 RM	Tiện ích mỗi tháng (Điện, Di động & Internet) 294 - 388 RM

Lương trung bình***

*Source: QS World University Subjects Rankings (2026)

**Nguồn:numeo.com

***Source: PayScale.com (2026)