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关于课程
This Master of Research (Marketing) develops advanced research capability through an independent, supervised project focused on real-world marketing and consumer or industry problems. You’ll work within Curtin’s applied research environment and build expertise in research design, methods, critical analysis and scholarly communication. The program prepares you to generate original insights and contribute to evidence-based marketing practice as a master by research in Business & Commerce.
你可能学到什么
You’ll develop advanced theoretical understanding and the ability to critically apply it, investigate and synthesise complex marketing information and concepts, and generate and evaluate ideas at an abstract level. You’ll learn to design and evaluate research methods, communicate coherent arguments to specialist and public audiences, and conduct and disseminate research that makes an original contribution to knowledge in Business & Commerce.
职业成果
Graduates may pursue research-focused roles in marketing and consumer insights, analytics, product and brand strategy, and policy or program evaluation across business, government and not-for-profit sectors. The degree can also support progression to doctoral study and careers in academia or industry R&D teams. Outcomes typically involve designing and leading rigorous studies and translating findings into strategy as a master by research in Business & Commerce. Preparing graduates for academic research, organisational leadership, and evidence-based management practice.
平均工资***
